Hire the factory
Start with the free ninety minutes.
Send a 60-second voice note. Tell us what you want to build, fix, or stop doing. You will hear back within 48 hours, from the person who will write the code.
BetaFactory · Chandigarh · on Japan time · ベータファクトリー
A clinic’s notes. A restaurant’s kitchen. A shop’s till. A trading desk. Working in fourteen days — or you don’t pay.
どんな製品も、二週間で。
Five years of finishing what we start.
Clinics, kitchens, courts, shops.
Every block has a job.
Twelve of them. Working.
00 — The brush
Software a business runs on: clinics, kitchens, courts, venues, shops.
Photos without a photo shoot. Marketing that posts itself.
Trading systems that test before they trade.
See the productsChandigarh → Nagoya
The story of the studio runs between two cities. So does the way it works.
02 — the journey
A deadline is a promise. 報連相 before anyone asks. Ship quietly, ship completely, ship on the day you said.
Seven titles on one relieving letter, because a small company hands you whatever is on fire.
Le Corbusier’s city: every block has a job. Nothing is there just to look nice.
The studio is built the same way.
Technology lead for a Nagoya company, from Chandigarh. Then a studio of our own.
Beta first. Then real. It is in the name.
Map the work
Tell us what hurts. In 48 hours you get a one-page plan. It is yours either way.
Ship the proof
Real, working software your staff can use, in fourteen days. Worth it? We keep going. Not? You owe nothing and keep it.
Run for years
Live under your name, on your accounts. We keep improving it, and we answer the phone.
Campaign photos without a camera, a studio, or a shoot day.
Before · the photo the brand had
After · the campaign, no shootDoctors talk to patients, not screens. The notes write themselves, in three languages.


One screen runs the restaurant and knows Navratri is coming before you do.


Your marketing content, made and posted on schedule, without a marketing team.

Book a hall in minutes. Never double-book a date again.

New trading ideas are tested on years they have never seen before a rupee is risked.

The patient’s phone. The kitchen pass. The doctor’s pocket.
Waitless · PRISCR · Palatics



Patients get a number, a screen and a spoken announcement. No crowding at the desk.


Court documents read, redacted and organised in minutes, not days.

Forty WhatsApp groups became one paying membership site — built, branded, live.

A cash business gets a till and a ledger that nobody can quietly edit.

Make images and video by connecting boxes on a canvas, not by writing prompts.

HR, attendance and AI assistants for a Japanese company, delivered on Japan time.

The same automation we sell, running our own work. Two human gates, everything else flows.
What this looks like for a business like yours
A WhatsApp order checks the kitchen’s capacity and confirms itself, straight to the kitchen printer.
Online bookings check the real calendar, remind the patient, and offer a cancelled slot to the next in line.
A reorder on WhatsApp checks stock, sends the quote, and emails the supplier a purchase order if short.
Built for, and running at
Client sites, live · Thheraav Retreats — retreat site with live booking · Fare Universe — flight-deals site, built to convert · CA Prateek Puri & Co — a chartered accountant’s practice online · The Bhau Project — animal-rescue NGO, Tricity
Hire the factory
Send a 60-second voice note. Tell us what you want to build, fix, or stop doing. You will hear back within 48 hours, from the person who will write the code.
Back the factory
Twelve products in two years. Each carries something hard to copy: India’s festival calendar, mixed-language clinical speech, the paperwork of a district court, a Japanese company’s working rhythm. If you want to build the next one with us, write to Kai directly.
Write to Kai